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Greetings golfers,

Welcome to the latest edition of the weekly pro shop newsletter. The Open starts this week and we hope you are looking forward to it and get the chance to sit down and watch some of the action. Enjoy the read.

Pro's news

Callum Shinkwin

Here is a clip of Callum Shinkwin Scottish Open runner up.

What a great week for Callum, and it has been a pleasure to work with him again after coaching him as a junior. Callum has worked extremely hard over the last two months and his reward was so close to a win.

Callum Shinkwin's swing

The attached clip shows some of the reasons why he is known as a quality ball striker and the vast distances he can achieve. The swing is very orthodox but he creates an enormous amount of lag in the downswing allowing him a very late hit and there the power is generated. I am sure we all wish Callum well this week at the Open Championship.

Excited yet?

With Roger Federer’s eighth Wimbledon triumph and Lewis Hamilton’s record-equalling fifth British Grand Prix win, last weekend was very much one of inevitability and predictability. This weekend, however, promises to be anything but as Royal Birkdale plays host to The Open Championship.

The usual players will be among the favourites to lift the Claret Jug come Sunday evening, but with none of them seemingly hitting top form at present, this could well be one of the most open Majors that we’ve witnessed in years.

Foremost TV spent some time with three-time winner Gary Player recently, finding out his thoughts on Birkdale and who he thinks will be the next Open champion.

Watch Player's interview here.

Player Interview

Competition news

Ladies section

Last week saw the ladies scratch cup take place. The winner was Helen Stone with and Kathleen Delaney was the runner up. Congratulations to Helen on her success.

I wish you all a great golfing week and enjoy the Open.

It's not just about hitting the green…

If you really want to lower your scores this year it's important that you don’t just settle for hitting the green, but instead focus on hitting the right part to avoid three-putt territory. This will be a key consideration for the pros at Royal Birkdale this week, just take the 17th green for example:

Birkdale 17th green

THREE-PUTT TERRITORY

While aiming for the middle of the green is usually a safe bet, if the flag is on a tier an approach to the wrong level (red zone above) will often lead to a three putt.

TRUST YOUR CLUBS

Having faith in your clubs and knowing their yardages allows you to be confident and aggressive when you need to go at a flag that is hidden by a hazard or tier (green zone above).

Titleist AP2 iron

CUSTOM FITTING WITH TITLEIST

One way to enhance your confidence and learn all your yardages is to have a fitting session with a member of our team.

If you’ve not upgraded in a while, you’ll also notice that new sets like the Titleist 716 AP2 irons can offer a lot more forgiveness in a relatively small head, helping your mishits fly much straighter, whilst providing workability for enhanced shot making.

Come and see the team next time you're at the club or get in touch via the button below.

request a fitting >

Playing a new course isn't easy

A lot of golfers get excited about going to play at new courses - whether that's in club matches, invitation days or just a game with friends - but usually they go ill-prepared and find themselves struggling when it comes to judging new holes and hidden hazards. Take the below illustration for example:

Hole Illustration

A GARMIN GPS DEVICE CAN HELP

When you tackle a new course it can be very tough to gauge how far you have to hazards and to greens that sit above or below the fairway, which is why it's often difficult to play to your handicap.

However, with a GPS golf watch like the Garmin Approach S60, you can have a caddie on your wrist that identifies trouble via large colour maps on its touchscreen display.

It also delivers precise green and lay-up yardages for over 40,000 courses worldwide and you can get distances to any point on the course using Touch Targeting.

Garmin Approach S60 watch

watch our video >

FootJoy Spring Summer Apparel 2017

Oakley 18 Hole Free Trial

Video of the Week

It's Open Championship week so what better way to get into the spirit than by watching an exclusive interview with three-time winner Gary Player on Royal Birkdale, The Open and who he wants to see lift the Claret Jug come Sunday?

I hope you enjoyed the newsletter and have a great week.

Aldenham Golf & Country Club
Church Lane
Aldenham
Watford
WD25 8NN

Phone: 01923 857 889

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